Friday, August 7, 2015

CHANNAPATTANA TOYS

#ashokasays Did you know 114:

CHANNAPATTANA TOYS

All of us say that we are proud of India's rich cultural heritage. We brag about it on social media and never shy away from raising the said point in any discussion.
But such beautiful they are, we ignore but outsiders know its value. Its for us to keep it alive and value it.
One of them is Channapattana Toys

Many of you know about Channapattana toys.

For who don't they are a particular form of wooden toys (and dolls) that are manufactured in the town of Channapattana in the Bangalore Rural district of Karnataka state, India. This traditional craft is protected as a geographical indication (GI) under the World Trade Organization, administered by the Government of Karnataka. As a result of the popularity of these toys, Channapattana is known as Gombegala Ooru (toy-town) of Karnataka.

1. Traditionally, the work involved lacquering the wood of the Wrightia tinctoria tree, colloquially called Aale mara (ivory-wood).

2. When the world found out that the Chinese toys were not safe for children, the demand for Channapattana toys picked up again as they are totally safe for the kids. Built using wood and vegetable dyes, these toys from Channapattana do not have any sharp edges or use any chemicals that can inflict damage to a kid.

3. Today, the Channapattana toy industry has so much demand that they are exporting more products to Europe and the United States and keeping less for the local market.

4. Microsoft India is one of Channapattana’s biggest customers? Apparently, they source a lot of mathematical games and puzzles as part of their drive towards education to all children and use these toys to impart knowledge and education to the under privileged children of the emerging markets of the world.

5. You can find Channapattana toys in White House too. Michelle Obama, during her trip to India was very impressed with these toys from Channapattana and bought some of them to take back to the White House as mementos.

Let us value and buy them to keep our culture rich and support the artisans.





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