#ashokasays Did you know 287:
Ratan Tata and his team faced "humiliation" when they went to sell the group's fledgling car business to Ford in 1999. The arrogant top officials of Ford in Detroit told Tata that they don't know anything and why did they even start passenger car division. Infact they told them that they will buyout the Tata Car division.
The Tata Motors team decided to return to New York the same evening and Ratan Tata, then the group chairman, was sombre throughout the 90-minute flight.
During the further years on, the Ford company owned
Jaguar and Land Rover, sales started to decline drastically. The company
was into serious distress and on the verge of bankruptcy in 2008.
Nine years after the 'humiliation', the clock turned a full circle and the salt-to-software conglomerate humbled the mighty Ford -- which was on the verge of bankruptcy after the 2008 global financial meltdown -- by taking over the iconic Jaguar Land-Rover brands for $2.3 billion.
INCREDIBLE BHARATHIYAS
Being Indians, Its always nice to listen to some good stories about the achievement of our fellow men.
I am sure most of you have heard about the story of Raja Jai Singh of Alwar, Rajasthan. Just in case you don't know he was humiliated by the British during his visit to Rolls Royce showroom in London in 1920. He was not even allowed inside the showroom. The Raja was so rich he paid full cash and bought 6 of the Rolls Royce and then used them to pick garbage and sweep the roads in his city. The news spread like wild fire and the company's reputation dropped worldwide and the company was left embarrassed. Infact the sales too went down.The company finally sent out a telegram apologizing to Raja Jai Singh and even offered 6 more free cars!
A similar story happened with Ratan Tata too in 1999.
I'm not sure how many of you know this. But as you read on, mid way,
you will surely know how it has ended now. But its nice you remember
these.I am sure most of you have heard about the story of Raja Jai Singh of Alwar, Rajasthan. Just in case you don't know he was humiliated by the British during his visit to Rolls Royce showroom in London in 1920. He was not even allowed inside the showroom. The Raja was so rich he paid full cash and bought 6 of the Rolls Royce and then used them to pick garbage and sweep the roads in his city. The news spread like wild fire and the company's reputation dropped worldwide and the company was left embarrassed. Infact the sales too went down.The company finally sent out a telegram apologizing to Raja Jai Singh and even offered 6 more free cars!
Ratan Tata and his team faced "humiliation" when they went to sell the group's fledgling car business to Ford in 1999. The arrogant top officials of Ford in Detroit told Tata that they don't know anything and why did they even start passenger car division. Infact they told them that they will buyout the Tata Car division.
The Tata Motors team decided to return to New York the same evening and Ratan Tata, then the group chairman, was sombre throughout the 90-minute flight.
Nine years after the 'humiliation', the clock turned a full circle and the salt-to-software conglomerate humbled the mighty Ford -- which was on the verge of bankruptcy after the 2008 global financial meltdown -- by taking over the iconic Jaguar Land-Rover brands for $2.3 billion.
Infact
Ford chairman Bill Ford thanked Tata, saying 'you are doing us a big
favour by buying JLR'. Within a few years of the buyout, JLR has made a
dramatic turnaround and is the mainstay of Tata Motors' finances now.
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